May 18, 201115 yr As an addendum to the yes option - what would you like to see it changed to? Lose the ribbons? Back to the elephants? etc.
May 19, 201115 yr For anyone who's interested in this sort of thing, there's some crackers on here: http://www.logoguru.co.uk/blog/history-epl-club-logos/#e Edited May 19, 201115 yr by SpiritofBurnden
May 19, 201115 yr That sounds like something the marketing department would say to justify spending a small fortune to stick a couple of squiggles onto part of the old badge. It does because that is the view of the clubs marketing department. Even the biggest brands in the world change their logos to reflect the current trends. Look at a can of coke from 97 and one from now. The basics are the same but the overall look is different. It's the same with the Bwfc logo.
May 19, 201115 yr Look at a can of coke from 97 and one from now. The basics are the same but the overall look is different. It's the same with the Bwfc logo. The Coca-Cola brand has evolved over the decades, i'm not sure that there was anything particular subtle about our 're-brand'. Pepsi might have been a better example.
May 19, 201115 yr Maybe I'm just an old romantic when it comes to football, but I like to think of BWFC as a football club, not a brand.
May 19, 201115 yr Maybe I'm just an old romantic when it comes to football, but I like to think of BWFC as a football club, not a brand. Football is now a 'product'. Fans are now 'customers'. Sad but true.
May 19, 201115 yr Football is now a 'product'. Fans are now 'customers'. Sad but true. Re-branding isn't just about changing a logo.
May 19, 201115 yr Re-branding isn't just about changing a logo. He's right, it's about changing the consumers perception. I thought the ribbons were to give it a "family friendly" feel.
May 19, 201115 yr Re-branding isn't just about changing a logo. I know. It's about massive amounts of bullshitting... and then changing the logo.
May 19, 201115 yr I think we should go back to an old favourite Did that one ever appear on the shirt or was it just the match programme?
May 19, 201115 yr Did that one ever appear on the shirt or was it just the match programme? Just the programme for one year I think. Thank fuck!
May 19, 201115 yr I honest to God couldn't give a rat's ass about the badge and I'm coming up 50. You've more chance of a move back to Burnden, and in my view it's a tiresome, worn out & crap debate. I remember the BBC once changing their corporate image to exactly the same branding, except upright instead of a slight lean. Cost the licence payer about ?2m back then! That was an irritant. This isn't.
As an addendum to the yes option - what would you like to see it changed to? Lose the ribbons? Back to the elephants? etc.