Charging these lot £36 for an adult ticket. Presumably the same for home fans.

They're kicking off about it.

Adult (23-64) £36

Over 65 £30

Under 23 (18-22) £30

Under 18 (14-17) £20

Under 14 (0-13) £15

56 minutes ago, gonzo said:

Believe parking is £10 now too.

I’ll have to remember to put my car registration in the iPad in the hotel

Just looked at seat in the same row as mine in ESU and it’s £40 + £1 delivery.

According to this we are the 15th most expensive of the 24 clubs in our division for the cost of a Season Ticket.

All 24 EFL Championship clubs' season ticket prices ranked

I know ST and pay on the day (well a few days before - I'm sure you know what I mean) are not the same but I would imagine the thinking about the pricing of both would have been done at about the same time (in order to model their predictions and forecast to bring in the optimum revenue).

What I'm suggesting is that I imagine that we will be around the mid range pricing structure for match day tickets averaged over the season with roughly half the other clubs being that much more than us and all the others clubs being that much less.

Depends I guess if you buy a ticket or not, on how much you want to go measured against not wanting to go because of the cost of the ticket.

All explained here if anyone is interested -

Price elasticity of demand - Wikipedia

You just can't not have a season ticket.

Not many are paying £36-£41 on the day especially if we're struggling.

8 minutes ago, gonzo said:

You just can't not have a season ticket.

Not many are paying £36-£41 on the day especially if we're struggling.

Deffo - might mean we see another uptick in season ticket sales.

As well as specific Preston & Lincoln ticket details have the club given a full listing of match day prices for this season? Might have missed it.

1 hour ago, gonzo said:

You just can't not have a season ticket.

Not many are paying £36-£41 on the day especially if we're struggling.

Reckon I'll miss 8-9 games this season (including Preston as on holiday) and it's still well worth it at the early bird

5 minutes ago, Stig said:

Reckon I'll miss 8-9 games this season (including Preston as on holiday) and it's still well worth it at the early bird

Aye I'm the same. Night games are off the menu on the whole.

Having to find £100+ to take the family to a home game would cut a bit.

Stick food parking and pints on and you're in to a dear do.

3 hours ago, boltonboris said:

The problem is, it's not all cash in the bank. When you know there's going to be higher away attendances, you need a higher police presence, you need more stewards, you need more staff in the kiosks. All of that costs us money

True but given we keep 95% of the away revenue and 100% of the kiosk revenue in the away section, we'd end up with a larger profit even if cost of sales is higher.

I understand it but I still think it's sad that this is what football's come to

3 hours ago, Sluffy said:

According to this we are the 15th most expensive of the 24 clubs in our division for the cost of a Season Ticket.

All 24 EFL Championship clubs' season ticket prices ranked

Is it just me or have they listed our most expensive price and everyone else’s cheapest price?! Got ours down as £399 when I only paid £285!

1 hour ago, jmjhb said:

True but given we keep 95% of the away revenue and 100% of the kiosk revenue in the away section, we'd end up with a larger profit even if cost of sales is higher.

Hope HMRC don’t find out 😉

6 minutes ago, Leyther_Matt said:

Is it just me or have they listed our most expensive price and everyone else’s cheapest price?! Got ours down as £399 when I only paid £285!

The weird thing is that he even acknowledges it in the article

1 hour ago, Lt. Aldo Raine said:

I understand it but I still think it's sad that this is what football's come to

Its not just football though. Concerts, cricket, cinema, restaurants, tennis, family days out at theme parks etc, it all costs multiple times what it used to. I'd say watching Bolton has increased in price less than any of those, I used to pay about the same for S/T 20 years ago as I do now.

I've been to Lancs v Yorkshire and the golf open in the last couple of weeks and the two tickets weren't far short of £200.

25 minutes ago, Leyther_Matt said:

Is it just me or have they listed our most expensive price and everyone else’s cheapest price?! Got ours down as £399 when I only paid £285!

I take stuff like that with a fair degree of caution (a bit like Wikipedia to a degree) in that I imagine some/most of it could be genuine but I wouldn't take it all as gospel.

We may well be lower down the list of ST prices and if my logic holds true I imagine the average cost of a pay on the day ticket, over the season will be one of the cheaper ones in the division.

End of the day the price is stated then it's entirely up to the individual if the go or not.

And of course the club will know that and no doubt priced the tickets accordingly

For example if they price tickets at £1 each then 100 people might attend and the income to the club will be £100

If they price the ticket at £100 and only one person attends, the income is still £100 but it two attend...

They will attempt to set a price that attracts the most revenue - or at least attempt to do so.

That's what it is all about at the end of the day.

5 minutes ago, Johnnyrotten said:

Its not just football though. Concerts, cricket, cinema, restaurants, tennis, family days out at theme parks etc, it all costs multiple times what it used to. I'd say watching Bolton has increased in price less than any of those, I used to pay about the same for S/T 20 years ago as I do now.

I've been to Lancs v Yorkshire and the golf open in the last couple of weeks and the two tickets weren't far short of £200.

But that's exactly why it's all the more important that it stays that way. The World Cup has shown that football isn't immune to this either. Club owners will already be looking gig tickets, the NFL, Ashes etc. and wondering what the maximum they can get away with is.

"Well if we charge every Preston fan another fiver we can might be able to pay a bit more for some middling left back from the continent" is short sighted.

When they're losing ~13-14M a year what else can they do?

29 minutes ago, jmjhb said:

When they're losing ~13-14M a year what else can they do?

Be careful, people will think I've hacked your account!

1 hour ago, jmjhb said:

When they're losing ~13-14M a year what else can they do?

I'd question whether anyone specifically is actually losing 13-14m a year, but regardless. Give a football club £50 they'll usually spend £100. If we got promoted to the Premier League we'd end up losing more. At the level we're playing at, ticket prices are never going to make a material difference because the whole thing is a giant money pit. But it does make a massive difference to paying fans and who can afford to go.

I expect this will be a big topic of discussion if we're looking safe when next year's ST prices come out.

6 hours ago, Johnnyrotten said:

Yes, top price v Man U etc was £39 and that must have been 25 years ago.

think I binned off going when it went over £40, either that or it was this one

by that point it was being becoming easier to get a stream

Which I guess is also what the club is up against

that plus red button for the legit fans and the club need to get every penny they can out of someone who is willing to pay

pints aren't cheap either

clubs going to miss out on some good pay days with wolves, west ham and Sheff u being midweek as well

23 minutes ago, Zico said:

clubs going to miss out on some good pay days with wolves, west ham and Sheff u being midweek as well

Add to that, Burnley on Boxing Day

https://www.mfc.co.uk/news/2026/february/14/qpr-away-ticket-info/

These are prices QPR charged Mboro last year.

£39 if you actually want to be able to see the pitch. Moan about our prices but at least there is a decent view

1 hour ago, Tombwfc said:

I'd question whether anyone specifically is actually losing 13-14m a year, but regardless. Give a football club £50 they'll usually spend £100. If we got promoted to the Premier League we'd end up losing more. At the level we're playing at, ticket prices are never going to make a material difference because the whole thing is a giant money pit. But it does make a massive difference to paying fans and who can afford to go.

I expect this will be a big topic of discussion if we're looking safe when next year's ST prices come out.

???

Bolton Wanderers announce £13.91m loss for 2024/25 season

Bolton Wanderers announce £13.91m loss for 2024/25 season | The Bolton News

The people who funded the losses are out of pocket by the best part of £14m in the last season we have accounts for.

In this case it is those who invested in it by buying shares in FV who 'own' the club.

If no one funds the losses the company falls into Administration and points penalties, trading embargo's and all the rest that we had to go through under the last days of Anderson and before FV bought us out of Administration.

It is possible that the owners eventually sell their shares and get their money back but the reality is that most clubs seem to rely on the generosity of their owners putting their hands in their pockets.

The problem comes when they stop doing so.

EFL probably need to bring in a cap similar to the PL. Until then, the people moaning about prices on social media will be the same people moaning about the lack of investment on the squad.

Tbh this is more about maximising revenue from away fans - like the 23 other teams do when we play away because we usually sell out our allocation.

Edited July 20Jul 20 by jmjhb

the different between £30 and £36

is a warm Pint in a Plastic Glass

Average away price in championship last season was £33.29. That’ll go up this season at a guess.

https://www.leaderlive.co.uk/sport/25668670.wrexhams-away-ticket-price-cheapest-championship/

it’s a Cat A game so I get it being more. Let’s see what the other away fan prices we charge are. I remember paying about £50 for a ticket to watch us at QPR start of the 2011-12 season.

While I agree to a certain extent that it’s steep. I think there’s a reasonable context to support it.

Clubs like us are miles behind not only the established champ clubs but those coming down from the prem with billions. The top teams don’t have to worry about making revenue from ticket sales - we do. We have to to survive.

FV have quite rightly prioritised home season ticket fans, offering them with fantastic value.

And while Cat A prices look steep, there’s plenty of other games that are less - they have been fairly categorised.

As for away fans in the Champ I’m asking this genuinely, is it really that bad along with everyone else? I remember paying £40 about 10 years ago and Preston paid similar last time 10 years ago. What is fair £30? One pint in the ground less.

Just seen above average £33 away last year. So it seems about right for a cat A game.