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Wanderers Ways. Neil Thompson 1961-2021

Football Marketing Dissertation


annoyingstudent

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Hi guys, 

Hope everyone is well with everything going on at the minute. Please feel free to delete if this goes against forum rules at all or if I've posted in the wrong place. 

I am a final year Marketing student and my dissertation is looking at brand loyalty in football fans who are based in the Greater Manchester area/support a club based in Greater Manchester. There is a specific focus on Salford City but a wider part of the analysis is fans of other clubs in the same geographical area. 

If anyone at all could please fill in the questionnaire below, I would be unbelievably grateful. 

Thank you 

https://mmu.eu.qualtrics.com/jfe/form/SV_5zGCsvfNYL8zXJb

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6 minutes ago, annoyingstudent said:

Hi guys, 

Hope everyone is well with everything going on at the minute. Please feel free to delete if this goes against forum rules at all or if I've posted in the wrong place. 

I am a final year Marketing student and my dissertation is looking at brand loyalty in football fans who are based in the Greater Manchester area/support a club based in Greater Manchester. There is a specific focus on Salford City but a wider part of the analysis is fans of other clubs in the same geographical area. 

If anyone at all could please fill in the questionnaire below, I would be unbelievably grateful. 

Thank you 

https://mmu.eu.qualtrics.com/jfe/form/SV_5zGCsvfNYL8zXJb

This is a forum for a Lancashire club, so not relevant to your needs.

Keep well

 

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Done it.

When I was at university, a mate of mine did a research project in this sort of area. He was a Crewe fan and iirc they paid for/utilised some of his work.

This was 1987-90 though, so the technology aspect was somewhat irrelevant! :)

Good luck; hope they learn something from it.

Edited by Tonge moor green jacket
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On 23/03/2020 at 10:56, Tonge moor green jacket said:

Annoying student: will the results be made available to the relevant clubs, or will it just be kept in house?

The study is focused upon Salford City and I held some discussions with their marketing manager so the results will be made available to him but I'm more than happy to let anyone see the results once everything is finalised, whether that's clubs or fans. 

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